I would like to share with you 3 ways a blog can help grow your business. In today's digital world, business blogging is steadily on the rise. Why? Because people consume content online. Research shows that by 2020, customers will manage 85% of their relationships without talking to a human (Pfannkuch, 2014).
It is fair to say that content is king. It has been coined, 'the wave of the future', which is why content marketing needs to be your top priority. A blog is a great way to connect with people and share your ideas, however keep in mind that today's online consumer is savvy; they expect content that is both reliable, credible, and engaging. If you don't give people what they want, they won't follow you.… [Read more...] about 3 Ways A Blog Can Help Grow Your Business