4 Must Read Internet Marketing Books


internet marketing books
I get asked all the time, “What are some good books that you'd recommend relating to internet marketing?”

I decided to answer this question on a hike that I did recently in Rio de Janeiro.  In this video blog, I reveal the 4 must-read internet marketing books that you need to read if you're an aspiring internet marketer.  These are books that have made a huge difference in my life and have helped me get to where I am today with my internet marketing career.

Watch the video below:

(Click here to watch on YouTube)


Below are the list of the must-read internet marketing books that I'd recommend for any aspiring internet marketer.

The 4 Hour Work Week by Tim Ferriss

4 hour work week

This was the first “internet marketing” related book that I read, years ago.  The 4 Hour Work Week really got me out of the mindset of “working a 9 to 5” and “one day when I retire, then I'll be free”.  It made me believe that I could create the lifestyle of my choosing, having the freedom that I desire.  It gave me the belief that the internet was the way to go, as it provides tremendous opportunity to automate and outsource, due to technology.

The 4 Hour Work Week is an inspiring book.  It will open up new worlds of possibilities for you and show you how to escape the 9 to 5, travel the world, doing whatever it is that you love only working 4 hour per week.  It's a must-read for any aspiring internet entrepreneur.

Click here for The 4 Hour Work Week on Amazon.

The Millionaire Fastlane by MJ DeMarco

the millionaire fastlane

I recently read The Millionaire Fastlane while in Bali, Indonesia and it was one of the best internet marketing books that I've read.  The author, MJ DeMarco, has a powerful way of writing that breaks you out of your existing paradigm.  This book will challenge what you've currently learned about getting rich from other finance books.

MJ DeMarco really preaches the internet lifestyle in this book, describing how it's the “fastlane” to getting rich in todays world.  This is another must-read for anyone that wants to make money online.

Click here for The Millionaire Fastlane on Amazon.

FU Money by Dan Lok

fu money dan lok

This book was life changing when I read it on my trip to Thailand a few years ago.  I was just getting started building my first online business and I took this book with me.  I received it as a free gift at a seminar where Dan Lok was speaking and it totally changed my life.  Dan has a no non-sense, direct style of writing that really will wake you up.  It shows how the internet can provide the freedom and lifestyle that you want, while challenging your existing beliefs about making money.  This is another fantastic book worth picking up and adding to your library.

Click here for a free copy of FU Money.

Crush It by Gary Vaynerchuk

crush it gary vaynerchuk

Crush It by Gary Vaynerchuk was a powerful book for me when I was first starting my blog, ProjectLifeMastery.com.  It really taught me how to crush it by pursuing my passions and sharing my gifts online.  This book motivated me to hustle more and taught me many valuable principles that I apply today with my online businesses.  Gary also has a no nonsense, direct way of communicating through his writing that I seem to respond well to.

Click here for Crush It on Amazon.

These 4 books are powerful, motivating books that will guide you along your journey to making money online as an internet marketer.  They are all worth adding to your library and reading, if you haven't already.

Are there any internet marketing books that I missed?

Any that you would recommend that are worth reading?

Comment below, I'd love to hear about it!

Please leave a comment below or let me know any questions you have.  I'd love to hear what you think!

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Thank you so much for your support, and if you have yet to leave a rating or review, please leave me an honest one on iTunes, YouTube or below on the blog.  I appreciate it!

4 Must Read Internet Marketing Books
4.3 (86.67%) 6 votes
  • Manuel Bee

    thank you Stefan for your advices on this subject 🙂

  • Also from 37 Signals (Remote & Rework) 😉 would compliment this selection.

  • Nick Di Fabio

    Great recommendations!

    I’ll also add two more:

    -The $100 Start-Up by Chris Guillebeau

    -The War of Art by Steven Pressfield


    • Thanks Nick! I’ve read The Wart Of Art, but haven’t the $100 Start-Up, will check it out.

    • RedMoonRisingStudios

      I second The $100 Start Up, very interesting read!

  • Brian Haig

    Hey Stefan, great list! “Launch” by Jeff Walker is another great book to add to the list!

  • John

    I went to amazon to look for FU money by Dan Lok

    The price is crazy, I know its high because its out of print or something like that


  • John

    Never mind my previous post…Dan Lok is offering the book for free for a limited time


  • Tracy Weaver

    Maybe a bit dated, but Get Rick Click and The Laptop Millionaire are great overviews of various online money making tactics that folks may not be familiar with.

    • RedMoonRisingStudios

      I LOVED The Laptop Millionaire, that was the first book for me that opened up my eyes to a different kind of work/lifestyle. Will have to check out Get Rich Click

    • Awesome, will check these out!

  • RedMoonRisingStudios

    Great list Stefan, fyi for anyone looking for Dan Lok’s ‘FU Money’ book, he’s giving it away for FREE on his site! http://www.danlok.com/assets/fumoney.pdf


  • Reven

    Hey Stefan

    I just wanted to find something out man. Just a few years ago, u were broke and in credit card debt, sleeping on your friend’s couch. Was Awaken the Giant by Tony Robbins the first book that you read? Did the techniques like NAC etc help you make the first great change of your life? And then you went for your first TR seminar? And lastly, how many years exactly did it take you to get from broke to here? I am reading through ATGW as we speak and just hit Chapter 6 on NAC. That is why I really wanna know. Thanks for the great work. Cheers!!


    • M

      Great questions ! I second this 😀

    • Hey Reven, no, I read that book YEARS before. I was already into self-development for years, while I was struggling and broke. I struggled for years and didn’t have my big breakthrough until I was about 24 years old. I had been into self-development since I was 17 years old and constantly improving myself, pushing my comfort zone. NAC and NLP have been useful for me, yes. Awaken The Giant Within is an awesome book that I’ve read twice, and Tony Robbins (all his courses + seminars) have been very beneficial for me. My first TR seminar I was 21-22 years old I believe. I’m 28 now. From when I discovered internet marketing, it took me about 3-4 years before I started to have success with it and make money online.

      • Reven

        Thanks for the reply man.

  • Awesome post again, brother! I was just writing my post on giving your best stuff away for free and had to include you in my list of superstars doing superstar thangs! http://joegirard.ca/u2-and-apple-stunt-give-away-best-stuff-free/

  • Hey Stefan! Awesome post, i will definitly look up for these books. I would like to congratulate you for the new layout of your website, definitly a great job here!

    Also i would like to know how do you prepare yourself before shooting a video for PLM!

    Thanks again for this awesome value your provide us. have an awesome day!

    • Thanks Denis! Check out my Daily Ritual video, that’s one way I prepare myself before doing videos (by getting in state). Otherwise, I don’t do much more prep besides being in an awesome state. I like to let things flow and just answer peoples questions or things on my mind. I never go for perfection, I just do the best I can with each video and allow myself to express myself authentically.

      • Sure will do i did watched your « old » daily ritual, and it helped me alot! I am gonna check out this new one! 😀 Have an amazing day bro.

  • Haha sweet man! More additions to the ever growing “to read” pile.Thanks for the recommendations Stefan.

  • Karmen

    Hi Stefan
    I love Who Moved My Cheese by Kenneth Blanchard and The E Myth by Michael Gerber

  • Karmen

    Hi Stefan
    The author is actually Spencer Johnson and the foreword is by Kenneth Blanchard I am also going to check out the one on FU Money you recommended
    Love and Light


  • Tom

    I’m just finishing The Millionaire Fastlane, it’s amazing! I’ve read a lot of business books, biographies, but I have been surprised with a yet another and different approach to thinking about things, which leads to better decisions I have to take in my daily life 🙂

    Gonna start on other two soon 😉

  • David Bennett

    So much value on this blog, wow man thanks for being such a massive inspiration! Once I can afford it I will definitely be buying your products.

  • Ben Solomon

    Good list of books there Stefan.
    Had read Millionaire Fastlane and 4 Hour Work week previously and started me on the journey to building businesses. Rich Dad Poor Dad, was a book that woke me up from the slumber of mundane life.
    I’ve bought Dan’s book after finding out about him via Dan Pena and Crush It has been on my wishlist for a while, so will get that once I’ve finished the main ones on my to read list on my Kindle and Library.

    A book that really helps with understanding the mechanics of Internet Marketing is Dot Com Secrets by Russell Brunson