Exactly How I Make Over $40,000 Per Month Online – Kindle Publishing (Part 2)


how to make money kindleThe easiest and fastest way that I've ever come across to making money online has been Kindle publishing.  Kindle publishing has been a growing trend and a new opportunity that has appeared over the last few years to make money online.  I've personally been able to build a six-figure passive income from Kindle publishing in a short period of time, while focusing on it only part-time.

In the video blog below, I reveal exactly how I make money publishing e-books on Kindle.  I've discovered a unique method that has allowed me to publish over 100+ Kindle e-books in a short period of time, while having a team of writers do all the work for me.  Each Kindle book that I publish makes me a consistent, recurring passive income, month after month.

(Click here to watch on YouTube)

How I Got Into Kindle Publishing…

how to make money kindle publishing

The first online business that I started was selling e-books that would help people get rid of various skin conditions using home remedies.  I was selling these e-books on Clickbank for $37 each and was able to make thousands of dollars per month as passive income doing this.

The challenge was, there was a lot of complicated pieces to building these types of businesses.  I had to first discover the niche and market, set up a blog, produce high quality content on it, rank it in the search engines (which would often take months), create the product, create the sales letter (which would require good copywriting and graphics), set it up with Clickbank, market the heck out of it, and handle the customer support.  There was A LOT too it.  I built six of these online businesses and I calculated that it'd take me at least 3 months before I ever saw a profit from my hard work.

Two years ago, I discovered Kindle publishing.  I had the idea to publish the e-books that I already had and were selling on my website to Kindle, just to see what would happen.  I had a total of 12 e-books for these online businesses and I published them all within a few hours.  The next day, they were live on Amazon and selling.  

Within a few days, I began to see sales roll in on these e-books.  This was surprising, as I didn't do much at all.  I was already making money from these e-books within a few days and seeing a profit, whereas before it'd take me a few MONTHS before I ever saw a profit.  I was ranking for all my books keywords quickly as well, as I realized Amazon wasn't very competitive and still fairly new at the time.  Making money selling e-books on Kindle was so easy, it blew me away.

I quickly began making a couple hundred bucks per month from these e-books, without doing much at all.  Remarkable.  I then had another idea.  I thought to myself: Why not take the content that I've created on my blog (ProjectLifeMastery.com), have someone re-write it and publish it to Kindle as short e-books?  

I then began publishing dozens more books in a short period of time.  Each book was short (20-30 pages) and focused on a specific niche.  They all provided useful information and were only selling for $2.99 each.  Amazon would pay me a 70% royalty for each sale, which would equate to about $2.08 per sale.  I also began learning some techniques to Kindle publishing by going through a few different courses and experimenting with things.

Within about three months, my income from Kindle went from a couple hundred bucks per month, to over $4000 per month!  Wow, this was crazy.  I was amazed by how FAST I was able to scale up and increase my income so substantially.  Once this happened, I thought to myself, “Screw these other online businesses… I'm focusing on Kindle publishing!”  It was just so much faster and easier than anything else that I've ever done and I haven't looked back since.

Over the last two years, I've continued to learn more and more about Kindle publishing.  I've been through dozens of courses, interviewed dozens of experts and experimented with almost everything out there.  I eventually developed my own unique method to making money on Kindle.

When others began hearing about my success with it, they wanted to learn from me how I did it.  That led me to coaching people and helping them 1-on-1 to make passive income on Kindle.  I coached over a dozen people and was able to help ALL of them successfully make passive income from Kindle, which was a really cool feeling.  I had discovered something that actually WORKED; not just for me, but for others too.  I even taught my sister, mom and ex-girlfriend how to make money on Kindle and they're ALL doing well with it now.

Since so many people were interested in learning Kindle publishing from me, I decided to create my own course teaching people step-by-step how to make money on Kindle.  It's called Kindle Money Mastery and I released it in August of 2013 and it's been a huge success since.  There's been so many members that have been able to make  money online with it and quit their jobs, which is something I'm very proud of.  It's become a new passion of mine and I continue to develop the course and make it better and better.

My Kindle Money-Making Method Revealed

I've concluded that there are 9 primary steps that I follow to make money on Kindle.  This is the essence of what I teach in my Kindle Money Mastery program, but in much more detail.  I wrote some notes on each step below as well.

1. Find Profitable Niches And Keywords In The Amazon Kindle Store To Create A Book On

  • There must be a market or demand for the niche and keyword.
  • One way to see if the niche or keyword is profitable, is to look at the other books that are selling in that niche for that keyword and look at their Amazon bestseller rank.  This will give you an idea of how much the other competing books are making before you decide to get into the market.
  • Make sure there isn't too much competition and that the competition isn't too strong.

2. Come Up With A Title That Will Sell

  • Your title should consist of a title and a sub-title.
  • The title is a HEADLINE – it needs to grab peoples attention and make them say, “I want that!”
  • The title must have benefits in it.
  • The title must be descriptive and have keywords in it.

Example: The Binge Eating Cure – The Most Effective, Permanent Solution To Finally Overcome Binge Eating Disorder For Life

3. Create Your Kindle Book

  • You can either write the book yourself or have someone else do it for you (recommended).
  • You want your books to be short (20-30 pages) and create a series of books that can each sell for $2.99.
  • Your book must be quality and add value to people.

4. Create Your Kindle Cover

  • You can either create the cover yourself or have someone else do it or you (recommended).
  • Make sure the cover grabs attention, stands out and makes them say, “I want that!”
  • You can use Fiverr.com and get a cover created for only $5.

5. Publish Your Book To KDP (Kindle Direct Publishing)

  • You need to set up a KDP account (free).
  • You need to properly format your Kindle book before you publish it to Kindle.
  • Upload the formatted Kindle book, cover, write up a good description that sells the book (important), and set the price and all the other details.  Takes up to 24 hours for your book to be published.

6. Rank Your Book For Your Keywords In The Amazon Kindle Store

  • Price the book at $0.99 at the beginning to get some reviews and easy sales.
  • The more sales that your book gets, the higher it will rank in Amazon.
  • You want verified reviews for your Kindle book.
  • Enroll your book in the KDP Select Program and use the Free Promotion and Kindle Countdown Deals.
  • Once your book is ranked high for your keyword and has reviews, change the price to $2.99 and see the sales roll in.

7. Outsource And Automate The Process

  • Hire a virtual assistant to do the work for you (I pay mine $2-3 per hour).
  • Leverage yourself as much as you can to take yourself OUT of the business.  You want to work ON the business, not IN it. Remember, a business is something that runs without you.

8. Monetize The Back-End Of Your Books

  • Create a series of books and use them to cross-promote each other.
  • Use your Kindle book to build an e-mail list, do affiliate marketing, build your blog, or even promote your own website/service.
  • The REAL money is in the back-end from your Kindle books.  Your book is just the front-end to get people in the door.
  • Must build a list – the money is in the list!  When you have a list, you can make money in the press of only a few buttons.
  • You can also create a paperback version of your book using CreateSpace.

9. The Long-Term Kindle Publishing Strategy

  • You always want to be improving your books and making them better (especially the ones making you money).
  • Your books must be high quality to last long-term and to continually get positive reviews.
  • You WILL get negative reviews – it's okay, all books do.
  • Continue to use the tools KDP gives you, such as the Free Promotion and Kindle Countdown Deals to keep rankings and sales high every 3 months.
  • You can eventually price your books higher and make more money from them once your book is higher quality, has lots of reviews, and is selling well.

How Much Money Can You Realistically Make From Kindle?

making money with kindleThe minimum that I aim to make for each Kindle book that I publish is at least $50 per month, which is very conservative.  If your book sells for $2.99 (you get paid 70% royalty; $2.08 per sale), then 25 sales per month would make you about $50 per month.  The reason why $50 is the minimum I aim for is because that's what it costs me to get the book and cover created for.  Most of my books make me over $100 per month consistently and I've even had some that have made me up to $1000 per month on autopilot.

In the first month of Kindle publishing, you will basically break even.  The money you make will just cover your expenses.  But, after that, it's pure profit.  100% passive, automated income that gets deposited into your bank account, month after month.  If you have a Kindle book that makes you $50 per month, then that would make you $600 for the year.

If your Kindle book makes $100 per month (50 sales per month at $2.99), then that would make you $1200 for the year.  At $200 per month (100 sales per month), it would be $2400 for the year.  At $500 per month, that means $6000 per year of income.  Not bad, right?

Let me ask you… if you could create Kindle books that make you $100 per month consistently ($1200 per year), then how many would you create?

My answer was, “A lot!”  I decided to publish over 100+ Kindle e-books and they all contribute to me making over $8000 per month from Kindle alone on front-end book sales.  I make so much more from the back-end, but it's hard to measure that exactly, as I use my Kindle books to promote my blog, course, and affiliate products.

Kindle Publishing has changed not only my life, but the lives of so many others.  It still remains to be the easiest and fastest way I've discovered to make money online.  The great thing is, you don't have to know anything about online marketing to get started.  Heck, you don't even have to write your own books or be skilled in any way with writing.  It's an amazing business model that allows you to scale up quickly and automate things as much as you want.

If you want to know more about exactly how I make a six figure passive income on Kindle, then check out this free video here.

To view the other video blogs of this series on Exactly How I Make Over $40,000 Per Month Online, click below:

  1. Kindle Publishing
  2. Blogging
  3. Affiliate Marketing
  4. Information Products
  5. Coaching & Consulting

Please leave a comment below if you have any comments or questions about Kindle publishing.  I'm happy to answer them for you!

Exactly How I Make Over $40,000 Per Month Online – Kindle Publishing (Part 2)
4.1 (82.22%) 9 votes
  • Thanks Stefan! Was eagerly looking forward to this post 🙂

  • Jason Pereira

    Yes definetly awesome method for making passive income. And its true anyone can do it, I am 16 and I’m doing it! I just started and I am already having decent success, so when I become even more successful I hope to have the whole process of outsourcing pay for itself! Stefan I was just wondering what is the one piece of advice you have for me?
    Btw I am Jason , you’ll bemeeting me when I’m about 25ish and successful. I’ll be shaking your thanking you for the help in my success! Just saying. 😉 see you then!

    • Hey Jason, awesome, glad you’re having some success at only 16! The best advice I can give you is to just keep doing what you’re doing and don’t give up. Continue to learn as much as you can, constantly grow and improve. You WILL experience failures along the way (we all do), but it’s your ability to learn from them and to persevere that will make the difference. Looking forward to meeting you one day!

      • Jason Pereira

        Definitely! Thanks for the reply, see you then!

    • Brangelina

      16 great job. What are the topics of your books?

  • Thanks for this post Stefan, I’ve been thinking of jumping into Kindle Publishing for some time now. I think this was the push I needed to try it out!

  • Felicia

    Hi Stefan, Amazon has stopped displaying reviews in their search results. How will this affect publishers? Any impact?

    • Since when? Reviews are still showing in their search results for me.

      • Felicia

        Just checked using my other devices & it’s showing. Strange that my own laptop that I used is not displaying the reviews. Thanks anyway, Stefan. I purchased KMM & its an excellent course! I enjoyed it & definitely enjoying publishing books.

  • Jefferson Rogers

    Hi Stefan, just bought your Kindle course, wanted to check this out before doing the “Full Disclosure membership” I notice you don’t mention E Comm or physical products in your businesses, any reason? Just wondering as I have been going back and forth on whether to do Kindle or physical products..Thanks, will let you know how it progresses with your Kindle course, looking forward to getting into it..

    • Hey Jefferson, it’s because I haven’t ventured into those areas yet, but am planning to at some point – just currently focused on these 5 methods at the moment. I’d recommend to start with Kindle – much easier and faster than physical products. Physical products I believe have more potential to make more money, but have a higher investment upfront and requires some experience knowing how Amazon works and that’s why Kindle is a great way to start out. I have a lot of friends crushing it on Amazon though for physical products, so I’m looking forward to venturing into that at some point.

  • Tommy Yip

    Stefan, I am mind-blown.
    Thanks for sharing such value adding content:

    Step 8: You mentioned “Must build a list – the money is in the list!”. Could you elaborate on what type of list this is and what you mean by the money is in this list?

    Thanks a bunch!

    • I mean an e-mail list. With an e-mail list of subscribers, it gives you the ability to promote additional offers, build a relationship with them, and promote other products/affiliate products.

  • Life Style

    Hi Stefan!

    I bought your Kindle Money Mastery and its great information! I’m stumped on just one part. This may sound silly but…how many words constitutes one page? Your videos suggest about 3500 to 5000 words. How many pages of an e-book does that generally make? Just wondering since this is my 1st time and I want to do it correctly. Thanks!

    • I suggest about 5000 words now, which will be anywhere from 20-30 pages in “Kindle format”.

  • Sean Watson

    Hello Stefan,
    Once you’ve completed and published your books, how much more do you spend on promotion….if any at all? Also, do you actively try to get some initial reviews when your books are first published or do you let them all come naturally?

    Thanks in advance

    • Hey Sean, not much. Just maintaining the ranking of the book with the free promotion. I pay a VA every 3 months to do that, so maybe cost is $5-10 every 3 months if paying a VA.

  • Khushal Khan

    Hi Stefan,

    I’ve watched your video blogs with some interest for some time now. I possess a vast anmount of as yet unrealised and disorganised potential and need to rearrange my life and my psychology in order to realise it beyond what I have thus far.

    I’m considering your resources may be the tools I need to pursue such a path. I must thank you for awakening things inside me that have shown me something of a blueprint of what I can do going forward. You have added value to my life and am sure the lives of others.

    I could write alot more but will spare you the details!

  • Locke

    Hey, Great posts!

    I’m feeling the joy here man. I have a question on this Kindle publishing thing:

    If I publish a book thru Amazon on Kindle, can I publish it also with other publishing sites, or thru other paper publishing companies, or even thru my own site as a nonDRM pdf or epub?

    Or does the agreement you make with Amazon (or other electronic publishing sites) limit how you can distribute your own material?

    I think this is a great idea and it’s smart to leverage the popularity of a publishing platform such as Amazon but I do want to remain in control of my own material.

    • Yes, you can, as long as you don’t enroll your book in the KDP Select program. If you enroll in KDP Select, then you are signing an exclusive contract with Amazon/Kindle and won’t be allowed to publish it elsewhere. But yes, if you publish on Kindle you can publish anywhere else you want.

  • bruce

    Where are these live seminars man? Do you teach more advanced stuff in them? Will keep you posted on my massive success with your system. The $$ is coming in.
    bruce lee, cure hip pain

    • Hey Bruce, I don’t do many seminars, but it was in Vancouver.

  • Hasib

    Hi Stefan i think this is a great way to make money but I’m wondering where I can hire someone to write a book for me?

    • I share all of the resources I use in Kindle Money Mastery.

    • Brangelina

      I am a writer with a journalism degree.

  • Andreia Ferreira

    Hi Stefan, i just find out about project life mastery and I must say I’m impressed! However I have a question for you… I’m from Portugal so I’m afraid that this kind of business isn’t profitable enough… Do you think that I could succeed? And can use amazon to sell some books although I’m not in US? Thanks for your help!

    • Welcome Andreia! To answer your questions, yes of course you can succeed from Portugal. There’s people all over the world that publish books on Kindle and make money online from it. In my course, I have people making money from all over South America, Europe, Africa, Asia, Australia… you name it. Your books will sell in the US market (and all over the world, but US is the biggest market), and then you get paid for all your book sales every month via direct deposit or check.

  • David Roman

    Hey Stefan,
    Big fan of your work! It is phenomenal. Thanks for taking the time with all the wonderful insight. I just wanted to make sure I am getting this right. If a person pays for a service to be provided through Fiverr (Illustration, Article, Book Content, etc.) and then publishes it in a Kindle Book to be sold there are no legal ramifications? Thanks in advance for you help!

    • Stefan’s CS Team

      In the Kindle Money Mastery course, we go into detail about what to do to make sure you are the rightful owner of the works for hire that you order from service providers. We even include templates to use to make sure all your bases are covered.
      Hope that helps clarify.

  • Im excited!! Thanks!!

  • Sam

    Stefan, I discovered you two days ago and I am feeling the abundance you experience, thanks to your very open and personal posts. For years I have been oblivious in making any sort of money other than time-for-money (i.e. as an employee). I read somewhere that you recommend Kindle Publishing for beginners like me in the field of passive money-making. As I have a book project in mind and I don’t wish to get into deep debt from the very start (using Fiverr for the cover and the turning of the book into Kindle format), I would like to ask you this:

    How do you make sure they don’t steal your content when you assign them to turn you word file into Kindle format?

    • Hey Sam, awesome! Yes Kindle publishing is definitely the best way to start making money as a beginner. There’s two options: 1) Make sure there’s a copyright disclaimer in your book (I have a template I give away in my K Money Mastery program that I paid a lawyer $400 to create for me that I share with my members). And 2) You could have them sign an agreement (I also paid a lawyer $400 for a ghostwriter agreement that you can send to people as well).

  • Hey Gary, awesome. You can use websites such as oDesk.com to hire VA’s. I have a ton of training on all of this, in my K Money Mastery course (http://kmoneymastery.com) which is recommended to make sure you do the process correctly. I also released a Kindle Virtual Assistant Training Program last month, but it’s only available for members of K Money Mastery – I’d look into that as well as an option.

    • Gary

      Thank you Stef, I’m going to try out k money mastery. Hopefully we meet one day, I some great ideas.

  • JR

    You talk about building your list and making money on the back end. But if you build your list using pen names, wouldn’t it be strange if you market to them under your real name? Or is there another way to go about doing this?

    • No, because you can just write something in your book that says:

      Need motivation? If so, I want to tell you about an amazing individual named Stefan Pylarinos who has a really awesome blog called ProjectLifeMastery.com. On this blog, Stefan shares awesome videos and content to change your life. Go here…

      This is no different than doing affiliate marketing, when you’re referring someone to someone else’s website or product.

  • borncanadian45

    Stefan is there a program or software that I need to get in order to create an ebook?

  • Laurel

    Who is writing your books for you? Are you suggesting people plagiarize copy righted material?

    • Stefan’s CS Team

      You can outsource the writing of your books to a ghostwriter. No, we are not suggesting people plagiarize copy righted material in any way. All material that you publish needs to be unique and original.

  • Margo Dewey

    Hi Stefan, Great information! I write on In Design on a Mac. What is the best way to format the books to upload on Kindle? This is my biggest challenge right now.

  • Lewieo

    I understand that the books must be able to add value but do they have to be self help books, or can they be of any category ?

  • Stefan’s CS Team

    You can purchase the Kindle Money Mastery course here: http://kmoneymastery.com/

  • Robert croft

    Got it thanks

  • Carlos A. Méndez Ramírez

    Hi Stefan! Thank you for this valuable information! Its awesome! Im from Mexico, and I am reading your K Money Mastery book and you said that is important to visit the Amazon US store and not Canada or UK. it is the same for people like me that want to write in spanish? I mean, im from Mexico, so I need to visit amazon.com.mx or amazon.com.es (spain) or what can I do? THANKS A LOT!! 😀

  • Nina Jeanine

    Do I have to have any training or schooling in the subject that I write about?

  • 郭昊隆

    Hi Stefan,I need 1 on 1 coach. Please teach me.